Echoing the auto brand’s umbrella tagline ‘Always A Better Way’, Toyota is activating its England and Wales Cricket Board partnership with a new campaign revolving around children’s new ideas to improve the game called #BetterCricket. The overall campaign sees the car company work with the ECB to debate the future of the game by… Continue reading TOYOTA #BETTERCRICKET KIDS WEB FILMS IGNITE ECB DEBATE ON THE GAME’S FUTURE
