Formula E (FE) worked with agency and production company La Familia London to promote the 2023 CORE Diriyah E-Prix which positioned Saudi Arabia and the racing series as accelerators of change by connecting Diriyah’s cultural heritage with a tech-leading vision of the future – embodied by the new Gen 3 car. Helmed by Directors… Continue reading Formula E’s Promotes Diriyah As It Unleashes New Season Gen 3 Car Onto Saudi Streets