TikTok Unveils UEFA Euro 2020 Official Sponsorship Via Soccer Mash-Up Spot

How else could the short form video social platform TikTok leverage the news that it had become an official partner of UEFA Euro 2020 other than a football mashup video on its own platform?   The 35-second social spot is a fast edit, action-packed video featuring some of the key moments and greatest Euros stars… Continue reading TikTok Unveils UEFA Euro 2020 Official Sponsorship Via Soccer Mash-Up Spot

LeBron Led Mashup Spot Announces Apple’s Beats By Dre As The Official NBA/WNBA Audio Sponsor

Beats by Dr and the NBA have signed a global partnership – spanning marketing and merchandising – and the headphones brand celebrated the official tie-up with a new mashup spot that stars Lebron James and a strong team of hoops endorsers.   The multi-year alliance sees Beats become the official headphone, wireless speaker and audio… Continue reading LeBron Led Mashup Spot Announces Apple’s Beats By Dre As The Official NBA/WNBA Audio Sponsor