Evian’s CGI ‘Baby Lydia (Ko)’ Integrated Campaign Activates Home Town LPGA Golf Major

LPGA world number one Lydia Ko is the face of the 2016 Evian Championship title sponsor’s ‘Baby Lydia’ integrated campaign.   Well, a computer generated baby lookalike (wearing Ko’s signature golf gear and even her on-shirt ANZ sponsor branding) is anyway.   To commemorate Evian endorser Ko’s first major victory on her return to the… Continue reading Evian’s CGI ‘Baby Lydia (Ko)’ Integrated Campaign Activates Home Town LPGA Golf Major