Swedish Women’s Football Team Replace Shirt Names With Empowering Messages Of Equality

Early March saw an inventive initiative from the Swedish women’s football team which replaced the players’ names on the back of their shirts with empowering messages in a kit campaign that aims to inspire women.   The #InYourName campaign, which was a collaboration between the team, the Swedish Football Association and its kit partner Adidas, saw… Continue reading Swedish Women’s Football Team Replace Shirt Names With Empowering Messages Of Equality