Early May saw Nike continue to expand its ‘Dream Crazier’ initiative with the release of a short film following Alex Roca Campillo – a competitor in the Titan Desert Race who has cerebral palsy. The online video, debuting across Nike’s own platforms on 29 April, tells a story of the incredible determination of the… Continue reading Nike ‘Dream Crazier’ Shines Spotlight On Titan Desert Race Cerebral Palsy Cyclist A Roca Campillo,
Tag: #DreamCrazier
Williams Fronts Nike Female-Focused ‘Dream Crazier’ Ad Launched In The Academy Awards
Serena Williams narrates a Nike commercial launched during the 2019 Oscars and aimed at celebrating ‘crazy’ female athletes. Nike’s ‘Dream Crazier’ showcases the sportswear behemoth’s perspective on female athletes in a follow-up to its ongoing ‘Dream Crazy’ initiative (which launched last year to celebrate the 30th anniversary of the brand’s legendary ‘Just Do It’… Continue reading Williams Fronts Nike Female-Focused ‘Dream Crazier’ Ad Launched In The Academy Awards
