Adidas Football’s latest World Cup content activation strand spot features two football greats and iconic Adidas ambassadors – David Beckham and Zinedine Zidane – paying homage and mutual respect. Launched on 6 July to leverage the World Cup quarter final stage, the core campaign film – called ‘Create Respect’ – sees the two pay… Continue reading Adidas Ambassador Icons Beckham and Zidane Activate World Cup Via Mutual respect Spots
