The last week of February 2021 saw Pepsi Max team up with Lionel Messi, Paul Pogba, Jadon Sancho and Shanice van de Sanden to launch a campaign called ‘Fizz To Life’ which leverages its position as a men’s and women’s UEFA Champions League partner through a hero spot, a new anthem, plus TikTok challenge and… Continue reading Messi, Sancho & Pogba Front Integrated Pepsi Max ‘Fizz To Life’ UEFA CL Activation