Tennis Canada and National Bank launched a new campaign called ‘All For The Court’ on 4 July to build buzz amongst tennis fans ahead of the ‘2021 National Bank Open presented by Rogers’ in Toronto and Montreal this August. Created in collaboration with creative agency Sid Lee, the campaign features defending National Bank Open… Continue reading Andreescu & Nadal Front Tennis Canada & National Bank ‘All For The Court’ Campaign
Tag: Tennis Canada
Tennis Canada & National Bank ‘Girls, Set, Match’ Seeks To Inspire Young Female Tennis Players
Partnering with National Bank, Tennis Canada launched a new long-term gender equality strategy with a new campaign called ‘Girls, Set, Match’ which showcases talent and resilience of young women through sport. The campaign, created by agency Sid Lee, launched at the start of June and primarily focused on the retention of young women and… Continue reading Tennis Canada & National Bank ‘Girls, Set, Match’ Seeks To Inspire Young Female Tennis Players
Tennis Canada’s ‘Find Your Beat’ Campaign Leverages Elite Success To Engage A New Generation
Tennis Canada has launched a new multi-platform initiative, called ‘Find Your Beat’, that aims to leverage Canadian global tennis success to get more young people involved with the sport. The campaign is spearheaded by a hero video featuring players training and performing while crowds cheer set to a soundtrack of balls bouncing off rackety… Continue reading Tennis Canada’s ‘Find Your Beat’ Campaign Leverages Elite Success To Engage A New Generation
