Ashes fervour is sure to maintain melodrama of this crazy summer. A tied World Cup final decided by Super Overs followed by 85 all out against Ireland and a bacon-saving final innings demolition might have raised cricket’s profile in England and left the public hungry for more. And now sport’s oldest rivalry –… Continue reading The Ashes 2019: Activative’s Top 20 Most Memorable Ashes Activations, Ambushes & Ads
Tag: CA
CommBank Leverages ICC Women’s World Cup With New Q&A Led Australian Women’s Cricket Campaign
Commonwealth Bank (CommBank) is rolling out its first major activation since shifting its core Cricket Australia partnership to the women’s team with a new initiative timed to leverage rising interest around the current ICC Women’s World Cup. The ‘How Much Do You Really Know About Australian Cricket?’ campaign is spearheaded by a set of… Continue reading CommBank Leverages ICC Women’s World Cup With New Q&A Led Australian Women’s Cricket Campaign
