A new campaign from French bookie ParionsSport, called simply ‘We Are The Bettors’, sees the bookmaker seek to consolidate its marketing leading position and engage the key target segment of the toughest, most expert and most experienced betters. Working with agency Rosapark, the creative shines the spotlight on expert gamblers – those intense, experienced… Continue reading ParionsSport’s ‘We Are The Bettors’ Online & POS French Campaign Shines Light On Expert Betters
