Bookmaker Paddy Power leveraged the end of the English Premier League transfer window with a typically withering comic shopfront stunt mocking Manchester United’s lack of spending and failure to secure star signings. Working with agency VCCP, the betting brand revealed a Manchester shop window display referencing the club’s chief executive and his inability to… Continue reading Paddy Power ‘Woodward’s: Window Shopping’ Store Stunt Mocks Man Utd Transfer Dealings
