January saw long-time league sponsor FedEx launch an integrated, digital-first campaign promoting its ‘FedEx NFL Playoffs Concert Series’: an initiative which aims to provide young artists an opportunity to perform for a huge audience. It isn’t just the Super Bowl that attracts huge US TV audiences: Playoff excitement and interest is at an all-time… Continue reading NFL Partner FedEx Showcases Up-And-Coming TikTok Stars For Playoffs Halftime Show
