One of FIFA sponsor Coca-Cola’s more interesting local market on the ground activations was a large-format augmented reality (AR) experience in Zürich’s main railway station. The campaign, launched in the third week of June, aimed to celebrate the 20 cola brand’s ongoing support for the game and its partnership with FIFA’s World Cup. Train… Continue reading Coca-Cola & Shaqiri Kick-Off World Cup With Swiss Station Augmented Reality Football Experience
