Wimbledon/Roblox Launch Metaverse ‘WimbleWorld’ Game & Activations To Engage New Generation

For Wimbledon 2022, the All England Lawn Tennis Club (AELTC) paired up with Roblox to create an immersive 3D game called ‘WimbleWorld’ to celebrate 100 years of the venue’s iconic Centre Court and to engage a new, young generation of tennis fans.   By marking the historic arena’s century within an early metaverse platform, the… Continue reading Wimbledon/Roblox Launch Metaverse ‘WimbleWorld’ Game & Activations To Engage New Generation