Nike Expands ‘What Are You Working On?’ Web Series With Emma Raducanu’s ‘Letting Go Of Perfect’

Nike leveraged Wimbledon 2022 by continuing its straight-talking ‘What Are You Working On?’ athlete endorser and creative ambassador web series with a ‘Letting Go Of Perfect’ short film and supporting content featuring young tennis star and brand endorser Emma Raducanu.   The ongoing Gen Z-friendly 360-degree editorial campaign, which began in January 2022, is built… Continue reading Nike Expands ‘What Are You Working On?’ Web Series With Emma Raducanu’s ‘Letting Go Of Perfect’