Long-time FIFA sponsor Coca-Cola continues to encourage and incentivise football fans to ‘Be Ready’ for Russia 2018 right up to the eve of kick-off with localised campaigns in specific target markets. Three of the commercials in the ‘Be Ready’ series of spots have been created in harness with Mercado McCann, Buenos Aires. Each ad… Continue reading Coca-Cola Russia 2018 Commercial Series Encourages Fans To ‘Be Ready’ For The World Cup
