Tag: Worldwide IOC Partner

Coca-Cola’s ‘Thums Up’ Brand Celebrates 100 Years Of Indian In The Olympics Via #PalatDe

Ahead of the 23 July start of the Tokyo 2020 Olympics, Coca-Cola’s India cola brand Thums Up launched a campaign called ‘Toofan Wahi Jo Sab #PalatDe’ in celebration of India’s 100th-year participating in the Games.   The campaign, created by agency Ogilvy India (North) and leveraging parent company Coca-Cola’s long-running IOC relationship as a worldwide Olympic… Continue reading Coca-Cola’s ‘Thums Up’ Brand Celebrates 100 Years Of Indian In The Olympics Via #PalatDe

Bridgestone ‘Chase Your Dreams’ Expands in South Africa Via Semenya’s ‘Woman Of Strength’

Worldwide Olympic Partner Bridgestone’s latest creative in its ongoing ‘Chase Your Dreams’ Tokyo 2020 platform sees Bridgestone South Africa roll out a new film telling the powerful story of one of the world’s most iconic athletes – Caster Semenya.   The film explore Semenya’s dreams, the resilience instilled in her by her family and community… Continue reading Bridgestone ‘Chase Your Dreams’ Expands in South Africa Via Semenya’s ‘Woman Of Strength’