To leverage spiking interest in the sport around the 2019 Rugby World Cup, bookie TAB launched a campaign called ‘Try Time’ which sought to change betting behaviour: a promotion which gave punters permission to back every team and not just their beloved All Blacks. The Totalisator Agency Board (TAB), which was established back in… Continue reading TAB Leverages All Blacks & RWC Via ‘Try Time’ Campaign & Promo Seeking To Change Betting Behaviour
