O2 Adds French Twist To #WearTheRose England Rugby Platform Via 2023 RWC ‘Wear La Rose’

EMBARGOED TO 0001 THURSDAY SEPTEMBER 7 EDITORIAL USE ONLY A specially-commissioned 3 meter by 1.5 meter artwork created by artist, Vincent McIndoe titled, ÔWear la RoseÕ is unveiled at The Louvre Museum in Paris, France for O2Õs latest England Rugby campaign, which celebrates England fans and their support of the squad as they prepare to compete in the upcoming international tournament. Picture date: Wednesday September 6, 2023. PA Photo. Photo credit should read: Kieran Cleeves/PA Wire

UK-based mobile telco O2 rolled out an England Rugby campaign on 7 September which kicked off at Paris’ famous Louvre Museum with the unveiling of a bespoke artwork that activated its RFU partnership as the 2023 Rugby World Cup kicked off.   Offering a French twist on its long running ‘Wear The Rose’ platform, the… Continue reading O2 Adds French Twist To #WearTheRose England Rugby Platform Via 2023 RWC ‘Wear La Rose’