UEFA partner OPPO leveraged its Champions League partnership through an interactive campaign on TikTok in November called #OPPOShadowSkills. Created by agency Sid Lee, which had been briefed to leverage the sponsorship by bringing to life the client’s new brand tagline ‘Inspiration Ahead’ and promoting its new OPPO Reno8. Sid Lee has taken to… Continue reading OPPO Invites Fans To Recreate UEFA CL Skills In #OPPOShadowSkills TikTok Challenge
Tag: TikTok Challenge
NBA Stars Marjanovic & Harris Team Up For Goldfish Crackers’ Integrated #GoForTheHandful Campaign
An April US campaign by Pepperidge Farm’s Goldfish Crackers invites basketball fans to test their own ‘goldfish-grabbing skills’ against the largest hands in the NBA in an integrated campaign led by TikTok and fronted by NBA stars and best friends Boban Marjanovic and Tobias Harris. The former Toronto Raptors teammates star in a campaign which combines… Continue reading NBA Stars Marjanovic & Harris Team Up For Goldfish Crackers’ Integrated #GoForTheHandful Campaign
Buffalo Wild Wings’ March Madness Free Overtime Wings, TikTok Challenge & Bracket Eating Contest
16 March saw official tournament partner Buffalo Wild Wings (BWW) celebrate the return of NCAA March Madness through an integrated, three-strand campaign revolving around giving away free wings for every game that goes in to overtime, a TikTok challenge and a bracket-led competition. The campaign, developed by The Martin Agency, launched on 15 March… Continue reading Buffalo Wild Wings’ March Madness Free Overtime Wings, TikTok Challenge & Bracket Eating Contest
