LeBron James Backs Taco Bell’s Legal/Marketing Fight To Free ‘Taco Tuesday’

Basketball megastar LeBron James fronted a new strand of Taco Bell’s marketing initiative aimed at freeing ‘Taco Tuesday’ for everyone in a May campaign by Deutsch LA which aims to rallying taco lovers and hoops fans to back the brand’s effort to cancel current trademark regulations around the phrase ‘Taco Tuesday’..   Nearly one week… Continue reading LeBron James Backs Taco Bell’s Legal/Marketing Fight To Free ‘Taco Tuesday’

Taco Bell Stalks Indian Cricket Star Hardik Pandya To Promote Microsoft Xbox Partnership

Taco Bell rolled out its first campaign fronted by new athlete ambassador and Indian cricket super star Hardik Pandya to leverage spiking interest around the 2023 Indian Premier League (IPL) and promote the quick service chain’s new Microsoft Xbox promotion.   The humorous campaign, developed by agency Manja, sees all-rounder Pandya set out to spread… Continue reading Taco Bell Stalks Indian Cricket Star Hardik Pandya To Promote Microsoft Xbox Partnership

Taco Bell Leverages Qatar 22 To Target LGBTQ+ & Latino Culture Via ‘Donde We All Play’ Soccer Spot

Taco Bell embraced both the 2022 FIFA Men’s World Cup and Latin culture in new US campaign that targeted the Latin community called ‘Donde We All Play’ fronted by professional soccer star Ashley Sanchez, Mexican-Japanese-American model Genai Nakama and Paisa Boys streetwear.   The campaign – which was created by Taco Bell’s culture agency of… Continue reading Taco Bell Leverages Qatar 22 To Target LGBTQ+ & Latino Culture Via ‘Donde We All Play’ Soccer Spot

Taco Bell Adds Betting To This Year’s MLB World Series ‘Steal a Base, Steal a Taco’

Taco Bell’s ‘Steal A Base, Steal A Taco’ campaign returned for a seventh season and this year included an additional betting strand.   Once again, the fast food chain launched a campaign to communicate its promise to buy everyone in the country a free Nacho Cheese Doritos Locos Tacos for the first base stolen during the… Continue reading Taco Bell Adds Betting To This Year’s MLB World Series ‘Steal a Base, Steal a Taco’

MLB Sponsor Taco Bell’s World Series #StealABase Gives USA A Free Breakfast

Game 1 of the 2015 World Series was not only an extra innings classic, but it also saw MLB sponsor Taco Bell give the whole United States Of America an extra breakfast too.   When Lorenzo Cain stole second in the bottom of the sixth inning of his team’s 5-4 win over the New York… Continue reading MLB Sponsor Taco Bell’s World Series #StealABase Gives USA A Free Breakfast