IOC Rolls Out Fresh ‘Stronger Together’ Film Ahead Of Beijing 2022 Winter Olympics

On 25 January, days ahead of the start of Beijing 2022, the International Olympic Committee (IOC) unveiled a ‘Stronger Together’ short film across its digital and social channels to build hype ahead of the Winter Olympic Games and express global athlete solidarity.   The spot, which runs with the copy line “Every rise, every fall, every… Continue reading IOC Rolls Out Fresh ‘Stronger Together’ Film Ahead Of Beijing 2022 Winter Olympics

Olympians Past & Present Front New IOC Spot To Show Fans They’re ‘Stronger Together’

The International Olympic Committee (IOC) launched a global TV-led ‘Stronger Together’ campaign in mid-June showcasing athletes’ stories of their journey to Tokyo 2020 and aimed at uniting and inspiring fans ahead of the delayed Olympic Games.   As well as current competitors like Naomi Osaka, Yusra Mardini, Nyjah Houston and Andre De Grasse, the hero spot… Continue reading Olympians Past & Present Front New IOC Spot To Show Fans They’re ‘Stronger Together’

IOC’s New Unifying #StrongerTogether Campaign Marks One Year To Go To Tokyo 2021

The International Olympic Committee (IOC) launched a (another) one-year-countdown campaign called ‘Stronger Together’ on the day the Games were original due to launch before the pandemic-driven postponement which focused on uniting the global sports community through messages of solidarity.   This unifying message seeks to address the contemporary climate of a world is divided both… Continue reading IOC’s New Unifying #StrongerTogether Campaign Marks One Year To Go To Tokyo 2021

Super Sport & Springboks ‘Stronger Together’ RWC Work Unites The Nation Via ‘Faces On Numbers’

Launched in July 2019, two months ahead of the kick-off of the Rugby World Cup, official tournament SA broadcaster Super Sport and the South Africa Rugby Union launched its Japan 2019 campaign to drive home the message that the Springboks and all of the nation are #StrongerTogether.   The campaign’s objective was to get the… Continue reading Super Sport & Springboks ‘Stronger Together’ RWC Work Unites The Nation Via ‘Faces On Numbers’