MS Dhoni Fronts Star Sports ‘Jo Bhidega Woh Badhega’ Campaign Promoting Its PKL Season 8 Coverage

Star Sports teamed up with Indian cricket legend MS Dhoni for a December campaign promoting the Vivo Pro Kabaddi League (PKL) Season 8 called ‘Jo Bhidega Woh Badhega’ (which translate as ‘Whoever Fights Will Rise’).   To promote the Star Sports Network and Disney+ Hotstar coverage of the new PKL season, Dhoni acts as a… Continue reading MS Dhoni Fronts Star Sports ‘Jo Bhidega Woh Badhega’ Campaign Promoting Its PKL Season 8 Coverage

Star Sports & ICC Launch ‘Live The Game’ Anthem Campaign Celebrating The Men’s ICC T20 World Cup

As the English cricketing season comes to an end, the Australian game swings back into action and the IPL prepares to restart its truncated season, Star Sport and the International Cricket Council (ICC) teamed up to launch an official anthem led campaign called ‘Live The Game’ to build buzz ahead of the 2021 Men’s T20… Continue reading Star Sports & ICC Launch ‘Live The Game’ Anthem Campaign Celebrating The Men’s ICC T20 World Cup

Stars Sports Promotes IPL 2021 Auction Via Online ‘Election Se Selection’ Fan Contest

Ahead of the February auction for the 2021 edition of the IPL, official broadcaster Star Sports has brought back its ‘Election Se Selection’ campaign with a fresh twist.   The idea is that cricket fans predict signings for their favourite franchise and those whose own selections best match the real ones on auction day win… Continue reading Stars Sports Promotes IPL 2021 Auction Via Online ‘Election Se Selection’ Fan Contest