The official sponsor of the Golden Globes became an early sponsor adopter of Snapchat Spectacles as three of the beauty brand’s ambassadors wore the glasses to give viewers a sneak peek into the awards show and get behind-the-scenes with the stars. The spectacles, worn by celebrity makeup artist Sir John and two other L’Oreal… Continue reading L’Oreal’s Snapchat Specs On Golden Globes Red Carpet & ‘Your Skin, Your Story’ Ceremony Launch
Tag: Snapchat Spectacles
NHL’s Minnesota Wild Is First US Team To Use Snapchat Spectacles For Team/Fan Social Sharing
November saw the Minnesota Wild become the first NHL team to use wi-fi-enabled Snapchat Spectacles to give fans a new behind-the-scenes view on the team. The Wild teamed up with ad agency Space 150 to bring this fresh approach to first-person social sharing to life for hockey fans on the day of a game against… Continue reading NHL’s Minnesota Wild Is First US Team To Use Snapchat Spectacles For Team/Fan Social Sharing