The Match Against Bullying – Swedbank, Friends Foundation & The Swedish Football Association

‘The Match Against Bullying’, an activation which took place between March 2018 and October 2019, was a community and cause sponsorship initiative by Swedish FA and national stadium sponsor Swedbank working in tandem with the Friends Foundation charity on an integrated anti-bullying initiative in Sweden based around a World Cup warm up match and led… Continue reading The Match Against Bullying – Swedbank, Friends Foundation & The Swedish Football Association

NBA’s December Campaign ‘Lights Up’ Christmas To Promote Its Festive Schedule

Each year the NBA dominates the festive sporting landscape by scheduling great games featuring big stars on Christmas Day and building up to its holiday matchups the league’s annual Christmas ad campaign is also eagerly awaited.   This year the NBA teamed up with agency Translation to light up Christmas Day in an entirely new… Continue reading NBA’s December Campaign ‘Lights Up’ Christmas To Promote Its Festive Schedule