On 14 January Adidas and G2 rolled out a new spot called ‘No Clue’ which introduced the new partnership between the German sportswear giant and the leading eSports outfit. No Clue’ is based around the tongue-in-cheek idea that now G2 and Adidas have aligned how can anyone run into the team’s founder (a retired… Continue reading ‘No Clue’ Spot Announces Official Apparel Partnership Between G2 eSports & Adidas
Tag: Rights Holders
Arizona’s Major Teams Collaborate On #AllAZ ‘All Of Us. All Together’ Emotional Rallying Cry
31 March saw the social media roll out of a video showing support and gratitude for all those keeping the state and the country running during the coronavirus outbreak created by all the major professional sports teams in Arizona: including the Cardinals (NFL), Coyotes (NHL), Diamondbacks (MLB), Phoenix Mercury (WNBA) and the Phoenix Suns (NBA).… Continue reading Arizona’s Major Teams Collaborate On #AllAZ ‘All Of Us. All Together’ Emotional Rallying Cry
RBS 6 Nations ’17 > Leverage Review, Key Trends & Activative’s Tournament Top 10 Campaigns
The final whistle may have blown on a thrilling 2017 RBS 6 Nations, but from both a rights holder and sponsor perspective the first months of the off-season are going to see a scrum of activity: after all, the tournament needs a new title partner, France is searching for its first ever shirt sponsor, while… Continue reading RBS 6 Nations ’17 > Leverage Review, Key Trends & Activative’s Tournament Top 10 Campaigns
