On 1 July it was all change in the Chelsea FC dressing room as the west London premier League club and kit supplier Nike launched a campaign called ‘It’s A Chelsea Thing’ to promote the new 20/21 season home strip which was the first to carry the logo of the team’s new front of shirt… Continue reading Chelsea/Nike ‘It’s A Chelsea Thing’ Kit Launch On Same Day As New Shirt Sponsor Three ‘Connect The Game’
Tag: Principle Partner
Škoda’s Pre Tour De France ‘Why We Ride’ Multi Market Campaign Focuses On Female Cyclists
Škoda is rolling out an international campaign ahead of the 2018 Tour De France called ‘Why We Ride’ that aims to inspire and empower female cyclists. The campaign features a set of content featuring female cyclists that aim to promote the positive effects of cycling on both body and mind. All with the… Continue reading Škoda’s Pre Tour De France ‘Why We Ride’ Multi Market Campaign Focuses On Female Cyclists
Chevrolet Activates Man Utd Partnership Via Twitter-Led ‘Everything But Football Show’ Season 2
Late October saw Chevrolet launch the second season of its innovative, Twitter-only ‘Everything But Football Football Show’ to continue its bid to drive awareness and generate engagement through its Manchester United primary partnership. This social experience, framed around an episodic talk show starring Manchester United players aims to provide fans with an insider view… Continue reading Chevrolet Activates Man Utd Partnership Via Twitter-Led ‘Everything But Football Show’ Season 2
iiNet ‘Hawthorn Hawks Fan AFL GrandFinal CyberDay’ Ad
A simple, minimalist traditional print execution or a subtle summary of a fan’s online day? You decide! Early October saw Hawthorne Hawks shirt sponsor iiNet run a single execution newspaper ad campaign on the morning off the Australian Football League (AFL) team’s Grand Final clash with Freemanetle Dockers. On first viewing the… Continue reading iiNet ‘Hawthorn Hawks Fan AFL GrandFinal CyberDay’ Ad
