December saw battery brand Duracell become the first brand to sign-up to one of Chelsea FC’s trial, short-term brand partnerships Chelsea stars Mason Mount, Michy Batshuayi and Callum Hudson-Odoi fronted the launch video: a straightforward scene set in Chelsea’s gym, which sees Hudson-Odoi talk up his Duracell battery charger as he watched highlights of… Continue reading Duracell Digital Video Series Activates Chelsea FC’s First Short-Term Brand Partnership
