Nike Kids Launches ‘Gym Ready, Pitch Ready’ Back-To-School Campaign Features Virgil Van Dijk & Family

Running under Nike’s ongoing ‘Never Stop Playing’ platform, the sportswear behemoth’s children subdivision rolled out a back-to-school campaign in mid-August fronted by athlete ambassador Virgil van Dijk and featuring a fulsome does of back garden family football fun.   Working with agency Soursop, production outfit Kode and Director India Rose Harris, this Nike Kids campaign… Continue reading Nike Kids Launches ‘Gym Ready, Pitch Ready’ Back-To-School Campaign Features Virgil Van Dijk & Family