Another strand of Nike’s expansive, multi-phase and multi-market Women’s World Cup marketing programme sees the sportswear behemoth launch a custom in-store activation and digital tool which aims to enable supporters to create personalised posters of themselves as a soccer star. The customisable experiential initiative is installed in flagship stores in key cities – including in Amsterdam,… Continue reading Nike In-Store Personalised Football Posters & OOH Customer Public Poster Projection
