Pennington’s #Fliptheturf Leverages Super Bowl To Rally NFL Fans To Speak Out Against Artificial Turf

A Big Game ‘Flip The Turf’ campaign from gardening, grass, seed and nursery brand Pennington’s sought to encourage football fans across America to sign a Change.org petition to replace the artificial turf which remains on 16 NFL franchise football fields with natural grass.   The campaign, created with agency Droga5, initially set out to drive… Continue reading Pennington’s #Fliptheturf Leverages Super Bowl To Rally NFL Fans To Speak Out Against Artificial Turf