A joint social movement style campaign from ad agency Serviceplan House of Communication Spain, COGAM (a Madrid-based LGBTQI+ NGO) and Polish studio Game-Changer leveraged the 2022 FIFA Men’s World Cup and challenged host nation Qatar’s human rights via a gamer-focused, digital-first initiative called #LoveWinsQatar. Amidst the tidal wave of Qatar 2022 criticism – focusing… Continue reading Footballers Kiss In NGO/Agency Repost To Qatar’s Anti-LGBTQI+ & #OneLove Stance
Tag: LGBTIQ
AGL’s #PoweredByLove Energy-Creating Dance Floor At Melbourne’s Midsumma Festival
AGL Energy activated its sponsorship rights at Melbourne’s Midsumma Festival at the Carnival and T dance in Alexandra Gardens by building a high-tech, energy-creating public dancefloor in an initiative called #PoweredByLove. The festival, which was attended by around 200,000 people, saw revellers dance on the tech-linked flooring throughout the day and the power generated… Continue reading AGL’s #PoweredByLove Energy-Creating Dance Floor At Melbourne’s Midsumma Festival
