Adidas #HomeTeam Free Virtual Events Platform For Hearts, Minds & Bodies Amidst Coronavirus Crisis

Hubbed around a bespoke site at https://www.adidas.co.uk/hometeam and promoted across its social channels (particularly Instagram), #Hometeam launched on 20 March and is a blended engagement, utility and list-building initiative responding to the social distancing realities of the coronavirus pandemic.   While many people around the world’s lives are at something of a standstill, Adidas maintains… Continue reading Adidas #HomeTeam Free Virtual Events Platform For Hearts, Minds & Bodies Amidst Coronavirus Crisis

Jonah Hills Leads Adidas Originals ‘Change Is A Team Sport’ Superstar Celebration Campaign

Late January 2020 saw Adidas Originals celebrate its Superstar trainer with a campaign called ‘Change Is A Team Sport’ which seeks to shine a light across the landscape of creative expression and champion the coming together of different creator generations.   The campaign launched with a cryptic Instagram post from Jonah Hill announcing his partnership… Continue reading Jonah Hills Leads Adidas Originals ‘Change Is A Team Sport’ Superstar Celebration Campaign