Milwaukee Bucks Ride With Harley-Davidson As New Film Spearheads Jersey Patch Partnership

Two Milwaukee legends team up to build the next legend – well, that’s the lead PR line promoting the new multi-year sponsorship deal (which includes jersey patch branding) between the Milwaukee Bucks and Harley-Davidson.   The first half of August saw the Bucks and the bike brand announce a multi-year sponsorship agreement which sees the… Continue reading Milwaukee Bucks Ride With Harley-Davidson As New Film Spearheads Jersey Patch Partnership

Integrated ‘Drive’ Campaign Sees Akron Based Goodyear Become Cleveland Cavaliers Shirt Patch Sponsor

As the NBA season reaches the conference finals stage, current champions Cleveland Cavaliers and local tire giant Goodyear announce a new shirt sponsor partnership with an integrated campaign called ‘Drive’.   The centrepiece of the new multiyear tie-up will see the rubber company’s famous ‘Wingfoot’ logo adorn Cavs player uniforms from the 2017-18 season  … Continue reading Integrated ‘Drive’ Campaign Sees Akron Based Goodyear Become Cleveland Cavaliers Shirt Patch Sponsor