Tag Archives: Jayson Tatum

Messi & Tatum Front Energetic, Melodic Gaming Style ‘Rapid Rehydration’ Gatorade Gatorlyte Ads Messi & Tatum Front Energetic, Melodic Gaming Style ‘Rapid Rehydration’ Gatorade Gatorlyte Ads

Messi & Tatum Front Energetic, Melodic Gaming Style ‘Rapid Rehydration’ Gatorade Gatorlyte Ads

A new music-focused, spring/summer campaign from Gatorade subrand Gatorlyte called ‘Rapid Rehydration Is A Game Changer’ was fronted by brand ambassadors Lionel Messi and Jayson Tatum saw three conceptual >>
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Gatorade’s New Era Of Athlete Ambassadors Starts With ‘Greatness Starts with G’ Gatorade’s New Era Of Athlete Ambassadors Starts With ‘Greatness Starts with G’

Gatorade’s New Era Of Athlete Ambassadors Starts With ‘Greatness Starts with G’

In the final week of May, Gatorade launched a new brand campaign called ‘Greatness Starts With A G’ which introduces a new team up of young sports star ambassadors >>
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Leveraging ‘The Last Dance’ Gatorade Releases A New ‘Be Like Mike’ Commercial Leveraging ‘The Last Dance’ Gatorade Releases A New ‘Be Like Mike’ Commercial

Leveraging ‘The Last Dance’ Gatorade Releases A New ‘Be Like Mike’ Commercial

In the late 1980s and through the 1990s, Michael Jordan dominated not only US sport but also US advertising – the Chicago Bulls number 23 endorsed brands as diverse >>
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Boston Celtics Roll Out ‘Among The Stars’ Campaign To Drive NBA All-Star 2020 Fan Voting Boston Celtics Roll Out ‘Among The Stars’ Campaign To Drive NBA All-Star 2020 Fan Voting

Boston Celtics Roll Out ‘Among The Stars’ Campaign To Drive NBA All-Star 2020 Fan Voting

Late December 2019 saw the Boston Celtics roll out an integrated campaign, called ‘Among the Stars’, to promote its own stars as voting started for the 2020 NBA All-Star >>
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Twitch TV, Tatum, Ntilikina & The London NBA Game See Nike Launch Self Lacing Adapt BB Shoe Twitch TV, Tatum, Ntilikina & The London NBA Game See Nike Launch Self Lacing Adapt BB Shoe

Twitch TV, Tatum, Ntilikina & The London NBA Game See Nike Launch Self Lacing Adapt BB Shoe

Mid January saw Nike launch a first-of-its-kind self-lacing sports shoe through a campaign that debuted on Twitch and then tied in to marketing activity around the NBA London Games.   >>
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