Indian Media Giant Star Sports Promotes Women’s Cricket History With #BlueKnowsNoGender

Disney-owned Indian sports media behemoth Star Sports rolled out a campaign titled #BlueKnowsNoGender to promote its upcoming coverage of the Indian Women’s Team’s December home series Australia and begin its lead in to next year’s ICC Women’s T20 World Cup which will be held in South Africa in February 2023.   Conceptualised and created by… Continue reading Indian Media Giant Star Sports Promotes Women’s Cricket History With #BlueKnowsNoGender

Hotstar Campaign Invites India To Watch IPL 12 All Together With Family & Friends

March saw Hotstar roll out a new campaign urging cricket fans across India to watch the 12th season of the Indian Premier League together with friends and family.   The campaign from the digital and mobile entertainment brand, owned by Star India, was developed in alliance with agency DDB Mudra and spearheaded by a hero… Continue reading Hotstar Campaign Invites India To Watch IPL 12 All Together With Family & Friends