The new Formula One (F1) season reaches the start line in Australia on 25 March, so teams and sponsors are revving up car launch campaigns ahead of the green light. One of the most notably launch initiatives was Renault Sports’ RS18 reveal which was initially teased with a ‘build your own DIY hologram’ spot… Continue reading Renault Sport F1 Team’s 3D Holographic RS18 Car Launch Through Microsoft HoloLens
Tag: HoloLens
NFL Partner Microsoft’s Big Game Spot Looks At The Future Of Football (& Activation?) Via HoloLens
Technology and tablet partner Microsoft has unveiled a Super Bowl TV spot that offers a high-tech vision of the future of the game. Described as a concept video, the creative shows a glimpse of a football experience no longer restricted to the TV screen: it sees the game take over the coffee table and… Continue reading NFL Partner Microsoft’s Big Game Spot Looks At The Future Of Football (& Activation?) Via HoloLens
