6 August saw official UEFA Champions League partner Hotels.com leverage the tournament restart through a multi-market activation – spanning media, PR and experiences – built around encouraging fans to watch the final stages of the competition from somewhere special this year. The initiative, developed in harness with agency Octagon, sets out to help football… Continue reading ‘No Stadium. No Problem’: UEFA CL Partner Hotels.Com Encourages Fans To Watch From Somewhere Special
Tag: Holidays
Peloton ‘His/Hers’ Holiday Campaign Offers Duelling Gender Gifting Views (& 2 Queen Cover Versions)
Peloton, the socially linked spin bike brand disrupting the fitness industry, launched a ‘his’ and ‘hers’ holiday campaign with twin spots offering alternative gender perspectives on holiday gifting. The two commercials each come with a different cover of Queen’s ‘Crazy Little Thing Called Love’ – one from Meghan Trainor and the other by Brett Eldredge.… Continue reading Peloton ‘His/Hers’ Holiday Campaign Offers Duelling Gender Gifting Views (& 2 Queen Cover Versions)
