October saw a fresh twist on a classic Sprite hoops commercial in the form of a nostalgic FILA limited edition apparel drop which reminded the world that Grant Hill – one of the NBA greatest players and current co-owner of the Atlanta Hawks – still drinks Sprite, still wears FILA and still ‘has it’ … Continue reading Grant Hill’s Still Got It In 90s Throwback ‘FILA x Sprite’ Collaboration Spot & Sneaker Drop
Tag: Grant Hill
Grant Hill, Game & Spots Fronts Invesco Integrated ‘Innovation’ Themed NCAA March Madness Activation
The global fund group Invesco leveraged its first year as an official NCAA March Madness partner through an integrated activation programme built around sports-related innovation and fronted by former NBA star Grant Hill. Invesco is the official asset management partner of the NCAA while its Invesco QQQ ETF (QQQ) is the NCAA’s official ETF and… Continue reading Grant Hill, Game & Spots Fronts Invesco Integrated ‘Innovation’ Themed NCAA March Madness Activation
Apps & Geolocation See Pizza Hut ‘Pie Top’ Shoe Stunt Activate NCAA March Madness
To leverage March Madness, NCAA partner Pizza Hut has created a limited edition pair of hi-tech basketball sneakers called ‘Pie Tops’ that enable the wearer to order simply by hitting a button on the tongue. So hoops fans and pizza lovers are no longer restricted to the traditional online and telephone ordering platforms and… Continue reading Apps & Geolocation See Pizza Hut ‘Pie Top’ Shoe Stunt Activate NCAA March Madness