Tag Archives: FCB

21/06/2023

Hoka’s ‘Fly Human Fly: Murmuration’ Integrated Global Campaign Champions Community & Movement

Mid-June saw disruptive sneaker brand Hoka launch the largest global integrated marketing campaign in its history with creative based around the concept of ‘murmuration’ - a flocking behaviour amongst >>
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21/10/2022

NY Mets Seek To Capture Big Apple Baseball Fans Via ‘These Mets’ Playoff Campaign

As the MLB season moves into its Play-Offs phase, the New York Mets aim to capture the hearts and secure the support of the city’s baseball fans through a >>
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24/01/2022

Canadian Grocery Giant Empire Leverages COC Sponsorship Via Winter Olympic Extension of ‘Feed The Dream’ Activation

Canadian grocery giant Empire - the parent company of Sobeys, IGA and Safeway - leveraged its status as an official partner of the Canadian Olympic Committee (COC) in January >>
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29/08/2019

Sport England Launch ‘We Are Undefeatable’ A Year Ahead Of The 2020 Paralympics

Late August saw Sport England launch ’We Are Undefeatable’: a new TV led initiative created in collaboration with 15 charities that aims to inspire and support people with long-term >>
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