The National Basketball Association (NBA)’s spokes-character ‘Non-Stop’ – played by exuberant actor Keyon Bowman – climbs aboard a bus with hoops stars Donovan Mitchell, Julius Randle, Jaren Jackson Jr and Jamal Murray for a wild ride in ‘Playoff Mode’. The spot follows Non-Stop drive around the globe and even climb up into orbit as he… Continue reading NBA Spokes-Character ‘Non-Stop’ Gets On A Hoops Bus To Get Into ‘Playoff Mode’
Tag: Donovan Mitchell
‘The Crossover’ Sees All NBA Uniforms & Team Battles Integrated Into Fortnite
The NBA teamed up with Epic Games’ Fortnite for an initiative leveraging the 2021 Playoffs (or, to be specific, the one-off State Farm NBA Play-In Tournament) which sees ‘NBA Team Battles’ included in the video game world and uniforms for all 30 NBA teams available to gamers from 21 May. In addition to the… Continue reading ‘The Crossover’ Sees All NBA Uniforms & Team Battles Integrated Into Fortnite
Harden/Mitchell/Bryant & Trout/Luck BodyArmor Ads Leverage March Madness & Opening Day
Sports drink BodyArmor launched a new campaign leveraging US basketball fever around NCAA March Madness starring NBA superstars James Harden and Donovan Mitchell and directed by legend Kobe Bryant. The official sports drink of the NCAA’s commercial sees Harden and Mitchell poke fun at old-school, outdated methods of filling out tournament brackets – from… Continue reading Harden/Mitchell/Bryant & Trout/Luck BodyArmor Ads Leverage March Madness & Opening Day
