Volleyball World teamed up with agency Ogilvy Amsterdam to transform waste into a unique new winners’ trophy at the finals of the 2022 Beach Pro Tour in Doha in an experiential initiative aimed at raising awareness of the impact that ocean pollution is having on the planet. Unlike the typical gold and silver sports… Continue reading Volleyball World Turns Trash Into ‘The Most Valuable Trophy’ For Beach Pro Tour
Tag: Doha
ATP Welcomes New Season With Global, Integrated, Youth-Focused ‘Greatness Within’ Campaign
The first week of January sees the Association Of Tennis Professionals (ATP) begin its new season with the Qatar Open and with the launch of a new global campaign called ‘Greatness Within’. The initiative, which showcases some of its world-class players and top tournaments, primarily targets younger audiences and leverages the ATP World Tour’s… Continue reading ATP Welcomes New Season With Global, Integrated, Youth-Focused ‘Greatness Within’ Campaign
IPC’s #BeyondIncredible Promotes Doha ’15 Via My Incredible Story Film Series
The International Paralympic Committee (IPC) began its campaign promoting the Doha 2015 IPC Athletics World Championships in early September – marking the 40-days-to-go countdown – with an introductory ‘My Incredible Stories’ spot and the #BeyondIncredible hashtag to promote ticket sales for the Middle East’s biggest ever para-sport event. All proceeds from tickets sales for… Continue reading IPC’s #BeyondIncredible Promotes Doha ’15 Via My Incredible Story Film Series