Launched in February and fronted by tennis phenomenon Coco Gauff and actor musician Jaden Smith, New Balance’s ‘My Story Matter’s campaign promotes its Black History Month signature collection and seeks to elevate black experiences. Conceived, designed and executed by a team of black associates at the Boston based sportswear brand, the collection itself features… Continue reading New Balance Unveils 2021 Black History Month ‘My Story Matters’ Signature Program, Collection & Campaign
Tag: Coco Gauff
Head Launches Player Led #HEADTogether Focused On Health & Fitness During The Lockdown
The second half of March saw Head Tennis launch a campaign called #HEADTogether which aims to motivate and inspire tennis fans and customers during the coronavirus crisis. The objective was to provide practical and useful advice to help people to focus on staying healthy and fit during the lockdown. The main phase of… Continue reading Head Launches Player Led #HEADTogether Focused On Health & Fitness During The Lockdown
