BFC #LFW Twitter Mirror/Q&A, Social Wall & Livestreaming

This year’s Autumn/Winter London Fashion Week coincided with Valentine’s Day, so property owner the British Fashion Council (BFC), promoted the event through a ‘Love LFW’ campaign.   With a heavy focus on social sharing, the pre-event activity encouraged fashion lovers to share their own favourite fashion image, runway look or brand campaign using the hashtag… Continue reading BFC #LFW Twitter Mirror/Q&A, Social Wall & Livestreaming

Interactive Experiences At Samsung Sochi Studio Hub

IOC TOP partner Samsung’s flagship onsite experience at Sochi 2014 is its huge ‘Samsung Galaxy Studio’ which acts as an onsite hub for its ‘Everyone’s Olympic Games’ activation.   Russian tennis star and Samsung brand ambassador Maria Sharapova, who has been fronting Samsung’s Sochi marketing since late last year, personally opened the studio (along with… Continue reading Interactive Experiences At Samsung Sochi Studio Hub