As part of its #InspireChange social justice programme, the NFL continued to activate and support its non-profit partnership with Big Brothers & Big Sisters Of America (BBBSA) around the 2023 Draft through an integrated initiative titled #TheBigDraft which seeks to recruit new mentors across the country for its programmes. Youth mentoring non-profit Big Brothers… Continue reading Big Brothers & Big Sisters Activative NFL Tie-Up To Recruit Mentors Via #TheBigDraft
Tag: Awarness
Tesco F&F & CALM Team Up For #MarkYourMan Mental Health Awareness Campaign Leveraging FIFA Worldl Cup
Tesco’s F&F clothing sub-brand has linked up with charity Campaign Against Living Miserably (CALM) for a comedian led cause campaign promoting male mental health awareness during World Cup. The initiative, called #MarkYourMan, is fronted by CALM ambassador Romesh Ranganathan and fellow comedian Rob Beckett. The campaign aims to encourage men to support one… Continue reading Tesco F&F & CALM Team Up For #MarkYourMan Mental Health Awareness Campaign Leveraging FIFA Worldl Cup