Coke’s ‘Make Your Home The Home End’ EPL Kickoff Campaign ‘Watch From Home’ Box Surprise Spots

Coca-Cola promoted its Zero Sugar product through a new strand of its new ‘Home End’ Premier League Season activation built around a series of social spots starring player ambassadors Harry Kane, Marcus Rashford and Alex Oxlade-Chamberlain surprising deserving fans by turning up on their doorsteps out of the blue with a special ‘Watch From Home’… Continue reading Coke’s ‘Make Your Home The Home End’ EPL Kickoff Campaign ‘Watch From Home’ Box Surprise Spots

Coca-Cola Leverages EPL Partnership Via Pandemic-Influenced ‘Make Your Home The Home End’

Ahead of the start of the 20/21 season, 21 August saw Premier League partner Coca-Cola launch a new campaign informed by the fact that the season will again start behind-closed-doors and which encourages supporters to turn their homes into their club’s ‘home end’.   The campaign is fronted by a fresh line up of Coke player ambassadors… Continue reading Coca-Cola Leverages EPL Partnership Via Pandemic-Influenced ‘Make Your Home The Home End’

Levi’s Leverage Liverpool EPL Title With Artist Akse’s Jacket Collaboration Covid Cause Campaign

To mark Liverpool FC’s first ever Premier League title triumph, partner Levi’s rolled out a cause campaign based around the creation three bespoke trucker jackets and limited-edition t-shirts with street artist Akse for supporters to commemorate the club’s history-making season and raise money for coronavirus causes.   Territory: UK/Global   Agency: 160Over90   Levi’s, Liverpool… Continue reading Levi’s Leverage Liverpool EPL Title With Artist Akse’s Jacket Collaboration Covid Cause Campaign

Ozil, Oxlade-Chamberlain & Mustafi Compete In The ‘Cooper Tire Reaction Challenge’

As the season reaches a climax, Arsenal Football Club’s official tire partner Cooper Tire is leveraging its rights by testing player reaction speeds and accuracy in a campaign called ‘The Cooper Tire Reaction Challenge’.   Attacking midfielders Alex Oxlade-Chamberlain and Mesut Özil lined-up with defender Shkodran Mustafi to showcase their dead ball accuracy.   The challenge… Continue reading Ozil, Oxlade-Chamberlain & Mustafi Compete In The ‘Cooper Tire Reaction Challenge’

Europcar’s Arsenal Family ‘Face 2 Face’ Mockumentary

Arsenal FC sponsor Europcar is rolling out online video content not only featuring players Per Mertesacker, Jack Wilshere and Alex Oxlade-Chamberlain, but also starring members of their’ ‘families’   This video mockumentary is amongst the early Europcar activation celebrating its new status as the Official Car and Van Rental partner to the Premier League club.… Continue reading Europcar’s Arsenal Family ‘Face 2 Face’ Mockumentary