November sees McDonald’s Canada roll out the follow-up phase to the burger-based rivalry ‘McPlayer’ campaign which it first launched in September. Fronted by Montreal Canadiens stars Alex Galchenyuk and Brendan Gallagher, the initiative sees the two NHL players create their own personalised Angus burgers and then invites Quebecers to choose their favourite via new… Continue reading McDonald’s Canada & Montreal Canadiens NHL Stars ‘McPlayer’ Battle Of The Burgers
