Nike China Deploys Impactful Giant 3D Screens In China To Mark Nike Air Max Day

Nike continued its focus on flagship 3D billboards to mark Air Max Day 2023 with a showcase OOH installation – complete with bubbles, lasers, lightening bolts, robots and a giant scorpion – with a pair of giant 3D screens in Hangzhou, China.    To mark Nike Air Max Day – a brand-created annual event held on… Continue reading Nike China Deploys Impactful Giant 3D Screens In China To Mark Nike Air Max Day

Gillette Brings Latest Razor To Life Via Giant 3D London Billboard Featuring Raheem Sterling

Gillette became another brand to leverage the current 3D OOH trend in sports-related marketing when it took over the giant Piccadilly Lights advertising space in central London to launch its new razor with a dynamic billboard execution featuring global ambassador Raheem Sterling.   The 3D outdoor ad, which sees the England and Manchester City FC star… Continue reading Gillette Brings Latest Razor To Life Via Giant 3D London Billboard Featuring Raheem Sterling