A subscription to Activative includes both our Activative Source and Activative Platform services


Activative Source offers the most innovative and creative sponsorship/partnership campaigns from across the globe. Our international team seeks out and analyses the campaigns you need to know about to stay at the forefront of the evolving global landscape. This dual ‘website database’ and ’email newsletter’ service provides subscribers with dozens of new activation case studies – including objectives, strategies and tactics, creative assets, new trends and technologies, results and statistics, plus context and learnings to fast track your understanding – every week.


Activative Platform is our real-time sponsorship news and views service aggregating the key industry stories, films, features, opinion and comment from more than 1000 global sources. This rich, intelligence resources showcases content from property owners, rights holders and governing bodies, brands, sponsors and the industry’s foremost thinkers from across the digital space – from websites and Facebook, to Twitter and YouTube – to keep our subscribers up-to-date with the latest sponsorship news, deals, campaigns and insights.


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